Imaginary Forces Website

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Task exercise - Go to Imaginary Forces
 Using your blog as a notepad, track/log your steps as you complete these two tasks
 Find their project featuring web videos (what's its name - how many "clicks" and "backtracks" to find it? is this a reasonable task? do you see how this task differs from "find a project"?)
 Find a map to their east coast office (did you note any "error" message?)
 What was this experience like? Also, please comment on the visual/interface design, based on what you learned from the readings. Did the site behave like you expected or like you would have wished?
 Note: This is the type of analysis you'll do for the design analysis project due at the quarter's end ...
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Finding Web Video:
• Click on web link.
• Click “projects” receive Quicktime error start over
• Click on web link.
• Click on “projects”
• Select from list of “featured projects”
• “interactive”
• Click on Honda web videos

Directions to east coast office:
 Imaginary Forces icon
 contact
 map and driving directions

Experience:
Because the first click results in error, many might want to give up on this site immediately.
After exploring more the site seems interactive, however the disappearing/hidden “imaginary forces” content icon is frustrating as well as the back button taking you out of the site.
Hidden icons make the user feel a sense of loss of control which is not desirable.
The artistic features are somewhat aesthetically pleasing but do not win points for bad usability.

Recommendation:
Make the site more “user friendly,” explaining user friendly is difficult, however one goal would be to have more user control when viewing the site with a constantly visible content bar.

Expectations:
My expectations going into the site were already geared toward difficulty so I explored more than I would normally. Expectations were confirmed but I imagined more difficulty, please note that is “imagined” and not “wanted.”